Dating is never an easy ride. Finding the perfect match is tricky business, and it’s even tougher when you face criticism along the way....CONTINUE READING THE FULL ARTICLE>>>
WooPlus is a dating app that aims to help plus-size people find love. It’s the leading app for curvy individuals to foster meaningful connections beyond judgments, and it’s launching a brand new feature to help people even more.
Curvy Ally is the latest feature on the app, and it puts plus-size women at the helm of their dating narratives. As the battle for body positivity continues, incidents like Lizzo’s recent body-shaming accusation bring to light the challenges of fatphobia.
Curvy Ally emphasizes feedback from female users, placing a premium on respect and positive interactions. This safeguard shields them from potential discrimination or emotional distress.
If men are shown to genuinely appreciate and admire curvy women, they will receive the “Curvy Ally” badge to indicate their commitment to a body positive ethos. The initiative was implemented in a bid to tackle abusive comments to female users of the app.
Male users can earn a Curvy Ally badge through respectful behaviour, unlocking weekly perks and wider profile access. Female users then have the power to decide if men can keep the badge, and even their stay or leave on the app. Any form of misbehaviour will lead to badge removal.
With Curvy Ally’s implementation, WooPlus want to ensure all its female users feel comfortable while looking for a match. Within the first week of the testing phase, 74% of female users had engaged with the new reviewing system, and more than 90% of male users distinguished themselves as proud Curvy Allies.
Neil Raman, founder and CEO of WooPlus, said: “Our mission has always entered around creating an inclusive place where individuals of all shapes and sizes thrive. With Curvy Ally, the dynamics are evolving.
“Plus-size women on WooPlus now hold the reins, steering their encounters. We’re curbing body shaming and building a more supportive and unique dating platform that celebrates the diverse beauty of our users.”
To further champion the Curvy Ally initiative, WooPlus is set to roll out the #TakeNBiteChallenge on TikTok and across social in October. Aligning with events like Plus Size Appreciation Day and Curvy Day, the campaign seeks to amplify the voices of plus size women….READFULL
